First person: Don’t let 2027 be the same blur of church busyness
November 4, 2026
Understatement: November and December are a blur for church communicators.
Theology matters — but so does clarity. 3 questions to consider.
October 22, 2026
“Pastor, you work hard to protect your church’s theology. You guard the pulpit, examine what’s taught and make sure the Gospel isn’t diluted or distorted. … But what if we protected clarity like we protect theology?” -Mark MacDonald
How should your church respond when the world changes?
September 8, 2026
A church’s communication calendar should never be more important than the people receiving it. Sept. 11, 2026, marks 25 years since the attacks that changed
The SBC Annual Meeting is over. Now what?
June 11, 2026
You spent days walking convention halls, listening to reports, participating in votes, visiting exhibitors, reconnecting with friends and meeting new ministry leaders. The SBC Annual Meeting is an investment of time, money and energy.
Going to the SBC Annual Meeting? If so, avoid these mistakes.
June 2, 2026
Every year, church leaders leave conferences exhausted. Not all of them leave changed. Why?
Mother’s Day is ready. But is your church ready for what happens next?
May 4, 2026
Most churches are ready for Mother’s Day. You’ve planned the service, prepped the message, created social posts and maybe even read an article with fresh ideas to make Mom’s Day meaningful. But don’t forget about what happens next.
5 vanity metrics churches chase — and 5 to actually move the mission
March 26, 2026
Pastor, let me say this gently. Some of the numbers you’re celebrating may not mean what you think they mean. In church communications, we often
Many churches will waste Easter opportunity. Here’s why.
February 19, 2026
Just before Easter, the pressure starts to build. Extra services get added. Easter and church graphics are refreshed. Social media calendars fill up. Volunteers are recruited.
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