The University of Mobile has launched a new website at umobile.edu, giving visitors a welcoming and user-friendly digital experience reflecting the Christian university’s mission of equipping Kingdom leaders for the glory of God and the good of the world.
University of Mobile President Charles Smith described the new website as “a digital front door into the life and mission of the University of Mobile.”
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A welcoming online experience
The launch on June 23, 2025, follows nearly a year of strategic collaboration between the university’s Office for Marketing & Public Relations and agency partner Hummingbird Ideas.
Lesa Moore, vice president for marketing and communication, said the website redesign is more than simply a fresh look — it captures the heart of the university in a digital space.
Moore noted the timing of the redesign aligned with a season of renewal at the university, including the introduction of the new tagline “For Christ & His Kingdom” and the leadership of a new university president.
“It was the perfect time to realign our digital presence with our mission, messaging and vision for the future,” she said.
EDITOR’S NOTE — This story was written by Kathy Dean and originally published by the University of Mobile.
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