LONDON — Great Britain’s first abortion television ad has upset pro-lifers, who say such a controversial subject should not be advertised in tandem with soap and car commercials.
Abortion advertising in the country actually is banned, but only if the organization makes a profit. Marie Stopes International, the abortion provider behind the ad, is nonprofit.
The 30-second ad actually doesn’t mention the word “abortion” but will simply ask, “Are you late?” The ad then points women to a phone number, the Telegraph newspaper reported. The May 24 ad aired around 10:10 p.m. local time during a game show, the newspaper said.
“To allow abortion providers to advertise on TV, as though they were no different from car companies or detergent manufacturers, is grotesque,” said Michaela Aston from the pro-life organization Life.
“By suggesting that abortion is yet another consumer choice, it trivializes human life and completely contravenes the spirit of the 1967 Abortion Act, which was supposed to allow for a small number of legal abortions in a limited number of hard cases, but has been twisted and distorted to allow for mass abortion on demand.”
“These adverts will just mean more women will end up on the abortion industry conveyor belt,” said Peter Saunders of the Christian Medical Fellowship. “Marie Stopes may not make profit but they don’t get paid at all if they don’t carry out any abortions.”
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